Welcome to the Flock.
This is Blackbird.
Join the flock and soar above the competition
Blackbird Digital, LLC was hatched in Coeur d’Alene, Idaho, on April 20, 2020 and we’ve been flying high ever since. With a team of highly-effective professionals, Blackbird delivers creative strategy in a way that brings the results flocking in. We’re different and we like to work with people who are different. We partner with companies we believe in – regardless of size.
Our success is your success. At Blackbird, we believe in business transparency and make sure that you as the client know everything that is going on. We do nearly everything in-house with our expert team and trusted local agency partners. You can remain confident that we, and therefore you, are always in control of your project.
I must say, they make everything seem easy! Not only did they provide quality design, but they simplified our website in ways I never thought possible.
[Blackbird] sat down and went over my vision for my company, analyzed who I was and put those together in a clean and effective logo! Highly recommended!
Working with Blackbird has been a wonderful experience! Blackbird is thorough, quick, and have great ideas/perspective! Very honest and love to educate on how to keep our business growing!
Justin Hoffman
Founder & Strategist
Brian Clark
Director of Development
Olivia Heisey
Director of Accounts
Kaden Mathis
Director of Multimedia
Mason Lopez
SEO/SEM Specialist
Jon Hayenga
Art Director
Stefani Hoffman
Office Manager
Max Delsid
Cinematographer
Discovery
01 Goals Assessment
We start by diving deep into your vision and business objectives, understanding your brand values, key messages, and specific goals. This initial step ensures that our strategy aligns perfectly with what you aim to achieve.
02 Market Research
Our team undertakes extensive market research and competitive analysis to understand your industry’s landscape. We identify key competitors and uncover market trends, positioning your campaign for optimal impact.
03 Strategy Development
Based on our insights, we develop a tailored marketing strategy. We brainstorm and conceptualize creative ideas that resonate with your brand and goals, selecting the most effective digital channels and setting clear performance indicators for success.
Deployment
01 Content Creation
We craft compelling content and design elements specifically tailored to your campaign, ranging from website content to social media posts and email marketing. Everything we create echoes your brand voice and campaign objectives.
02 Channel Activation
Our team integrates the necessary technologies and activates your campaign across the chosen digital platforms. We ensure each platform is fine-tuned for optimal performance and user experience.
03 Analysis
From the outset, we continuously monitor the campaign’s performance, keeping you informed every step of the way. We adjust swiftly and efficiently to ensure your campaign’s smooth and effective launch.
Optimization
01 Data Interpretation
We regularly analyze campaign data to assess performance, using tools like Google Analytics to understand user behavior and engagement. This allows us to measure our success against the set KPIs accurately.
02 Improvement
We incorporate your feedback and user responses, using these insights to make iterative improvements. Whether adjusting content, design, or strategy, our focus is on enhancing campaign performance.
03 Refinement
Beyond immediate results, we assess the campaign’s long-term impact on your business goals. Our team refines your overall digital marketing strategy based on campaign learnings, ensuring continuous improvement and adaptation to the evolving market.